Building a meaningful digital experience is not just about technology; it’s about understanding the heart of a brand. When Sienna Care, a trusted name in aged care services, wanted to create a robust online presence, they turned to DGi WORX. The result?
A full-fledged website that seamlessly blends functionality, accessibility, and modern design—a true reflection of Sienna Care’s commitment to care and community.
The Challenge: A Platform with Purpose
Sienna Care envisioned more than just a website. They wanted a platform that could:
- Showcase their services with clarity and warmth.
- Engage families and caregivers with relevant resources.
- Meet Web Accessibility Standards to ensure inclusivity.
- Streamline navigation for users of all ages and abilities.
DGi WORX took on the challenge with enthusiasm, knowing the stakes were high in creating a platform that would resonate deeply with users.
Step 1: Understanding the Vision
The first step was collaboration. The DGi WORX team conducted in-depth discussions with Sienna Care to:
- Understand their mission and values.
- Identify the core audience and their needs.
- Outline the essential features and functionalities for the website.
This phase ensured that every decision—from design to technology—aligned with Sienna Care’s goals.
Step 2: Designing with Empathy
DGi WORX designed the website with a user-first approach, focusing on:
- A soothing visual design: The website’s colors, typography, and imagery evoke warmth and trust, reflecting the ethos of Sienna Care.
- Intuitive navigation: Clear menus and logical layouts make it easy for users to find information quickly.
- Accessibility-focused features: The design adhered to Web Accessibility Standards (WCAG 2.1), ensuring inclusivity for users with disabilities. Features like screen-reader compatibility, keyboard navigation, and text resizing options were seamlessly integrated.
Step 3: Building a Technology-Driven Platform
The technical side of the project was just as meticulous. DGi WORX utilized the following technologies:
- Frontend Development: HTML, CSS, JavaScript, jQuery, Bootstrap, and PHP were used to create a dynamic and responsive user interface. These technologies ensure the website is visually appealing and functions flawlessly across devices.
- Backend Development: MySQL powers the backend, ensuring seamless data management, quick loading times, and secure operations.
- Web Accessibility Integration: Accessibility standards were a priority. DGi WORX implemented features to meet WCAG guidelines, ensuring the website is usable for all, including individuals with visual, auditory, and physical impairments.
Web Accessibility Standards in Action
DGi WORX placed a strong emphasis on accessibility, ensuring the Sienna Care website met the latest standards:

- Screen Reader Compatibility: The site is designed to work seamlessly with screen readers, enabling visually impaired users to navigate effortlessly.
- Keyboard Navigation: Users can navigate the entire site using only a keyboard, making it accessible for those unable to use a mouse.
- Alt Text for Images: Every image includes descriptive alt text, providing context for users relying on assistive technologies.
- Adjustable Text Sizes: The website allows users to resize text easily, improving readability for those with visual impairments.
- Focus Indicators: Clear focus indicators help users identify their position on the site while navigating via keyboard or assistive devices.
- Color Contrast Standards: The design adheres to proper contrast ratios to ensure text is readable against backgrounds for users with visual impairments.
- Accessible Forms and Feedback: Every form on the site includes clear labels and instructions, ensuring users can complete them without confusion or barriers.
Step 4: Delivering a Full-Fledged Website
After rigorous testing and refinements, the new Sienna Care website was launched. Key features include:
- Comprehensive Service Pages: Each service offered by Sienna Care is showcased with detailed descriptions and relevant visuals.
- User-Centric Resources: A dedicated section for families and caregivers provides helpful guides and tips.
- Easy Contact Options: Users can easily reach out via intuitive contact forms and live chat functionality.
- Accessibility Enhancements: Features like alt-text for images, focus indicators, and keyboard-friendly navigation ensure a seamless experience for all.
Ongoing Support and SEO Optimization
DGi WORX didn’t stop at launch. They continue to provide:
- Ongoing technical support to ensure the website remains up-to-date and secure.
- SEO enhancements to improve visibility on search engines, driving organic traffic and engagement.
- Regular accessibility audits to maintain compliance and adapt to evolving standards.
The Result: A Website That Reflects Care
Sienna Care’s new website is more than just a digital presence—it’s a gateway to their mission of compassion and excellence. The platform empowers families and caregivers with the tools and information they need, while showcasing Sienna Care’s commitment to inclusivity and innovation.

Why DGi WORX?
DGi WORX excels at creating websites that:
- Resonate with audiences through empathetic design.
- Leverage cutting-edge technology for performance and reliability.
- Prioritize accessibility and inclusivity for all users.
- Support long-term growth with scalable solutions.
If you’re ready to transform your online presence with a website that reflects your values, DGi WORX is your ideal partner.
Let’s build something extraordinary—together.

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